Monthly Archives: December 2016

Infographic: Google Assistant vs. Siri: Which is the Best Smartphone AI? Artificial Intelligence is not a thing of the future, it has become something that we rely on daily. Today’s smartphones are equipped with the latest in personal assistants, but they are not all created equal. See which one has the features that you’re looking […]

In the past, the SEO battle was focused on either black hat, or white hat tactics. Black hat SEO was considered extremely aggressive and didn’t typically play by the rules of search engines. White hat SEO tactics on the other hand were typically closely aligned with search engine guidelines. Today’s world of SEO looks much […]

Today, most online searches happen on mobile devices, not desktop computers. The advancements in technology and the ability to always being connected has led the charge for users to consume more information via mobile devices. Since most searches now happen on mobile devices, Google is making the move to go all-in on mobile. Google claims […]

In today’s digital world, marketers know that creating quality content is key to informing, engaging and inspiring action, as well as building authority and rapport with their audiences. And oftentimes that means creating original pieces and assets that tap into their audience’s interests, address pain points and answer burning questions. But let’s face it: marketers […]

We have a lot to celebrate this time of year and I feel incredibly lucky that TopRank’s Online Marketing Blog gets to celebrate yet another blog birthday. Happy Lucky 13 Birthday Online Marketing Blog! And thank you to Ashley Zeckman for doing a great job managing our blog in 2016! I have a confession: Starting […]

Social media platforms enable people from around the world looking to connect and build personal and professional relationships. Earlier this year studies found that there are currently over 2 billion active social media users. If you consider the sheer number of people interacting on social networks, it seems like a no-brainer that both B2C and […]

Marketers Are Clueless About Agile [Infographic] Only 40% of marketers are using or planning to use agile task management systems in the next four years, while 40% aren’t sure. This isn’t a super surprising statistic, given that more than 20% of marketers don’t know what agile means. This infographic shows details of what task management […]

If you look at almost any set of statistics from 2016, it’s pretty clear that business is booming for social platforms. Consumers are lining up in throngs to setup and utilize accounts, and ad spend is steadily increasing each year. A study from HootSuite found that nearly 50% of consumers have interacted with companies on […]

How often do you use your smartphone as a phone? Personally, I think of it as more for avoiding human interaction than facilitating it: These days my desktop and home laptop are gathering dust; I can do it all on my phone. The only reason we still call them “phones” is “personal computation device” sounds […]

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