After several years of instability on this list, 2018 saw things settle down a bit. In past years, blogs would make the list for a flurry of great posts one year, then fizzle the next. Sometimes, bloggers would change careers and their CRM content would dry up. Once in a while, a great blogger would get hired by a major vendor and see his or her output bent to fit the corporate line. That didn’t happen much in 2018. Much like the core CRM world, the CRM blog world settled down. The major players stayed major; cracking the top 20 became tough — only two new entries made it in 2018.