Supercharging Customer Retention


AfterShip Cofounder and CPO Andrew Chan is an advocate of post-purchase engagement to boost customer retention. He advises that ensuring a convenient experience after purchase — from shipping, tracking, returns, and reviews — helps retailers sell more to happy, repeat consumers. We spoke with Chan to hear more about his strategies for supercharging customer retention.
Source: https://www.ecommercetimes.com/perl/syndication/rssfull.pl

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