If the battery of addressability alternatives becomes too confusing, will contextual advertising resurge? Please visit Marketing Land for the full article. Source: http://feeds.marketingland.com/mktingland More from my siteLiveRamp’s alternative to third-party cookiesUsing AI to replace cookies with contextApple vs. Facebook and looking at Google’s FLoC plan: Tuesday’s daily briefGoogle’s alternative to third-party cookies open for advertiser testing in Q2 2021AdsWizz’s PodScribe promises scalable podcast ad targetingContextual ads are back (again) Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Pinterest (Opens in new window) Related