Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app

The new Facebook ads that click to WhatsApp open a pre-filled chat so that users can easily message the business via the app.

The post Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app appeared first on Marketing Land.

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Source: http://feeds.marketingland.com/mktingland

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