Harnessing Video for Customer Advocacy


Video has risen in recent years to the forefront of any marketing campaign, recognized as the best way to elevate brand awareness and share a company’s latest product buzz with an increasingly diverse and sophisticated audience. It’s so easy to work with; platforms are readily available, simple to learn, and hyper affordable. High-quality results can be achieved on a budget; wonderfully powerful camera devices reside perpetually in customers’ pockets via their cellphones, and editing software often comes either built-in or as a CMS feature.
Source: https://www.ecommercetimes.com/perl/syndication/rssfull.pl

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