Targeting methods have moved beyond keywords and SMBs should now be interacting with potential customers alongside their entire purchase cycle. Please visit Search Engine Land for the full article. Source: searchengineland More from my siteIf you’re not remarketing keywords, you’re missing outGoogle Search Console image search reporting bug June 5-7If you’re not updating ROAS and CPA targets frequently, you’re missing outNextdoor’s ‘Local Deals’ ads let SMBs target specific neighborhoodsSearchCap: Quora keyword targets, Angular SEO & old stock SEOQuora adds search-like keyword targeting, Auction Insights for advertisers Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Pinterest (Opens in new window) Related
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