Instagram has introduced Checkout on Instagram — an in-app purchasing tool — as a closed beta for consumers in the United States. Among the 20 participating brands are Adidas, Nike, Burberry, Dior, Huda Beauty, Prada and Michael Kors. “Users in the U.S. can buy from a majority of these brands starting today, with all of them coming on board over the coming weeks,” said Instagram spokesperson Paige Cohen. Instagram will continue adding brands to the closed beta, and it plans to expand Checkout beyond the U.S. in the future, she added.
Source: https://www.ecommercetimes.com/perl/syndication/rssfull.pl
