Is Brochure Marketing a Waste of Paper?

You’re walking down the street and a Green Peace volunteer hands you a flyer. You glance at its colorful graphs spelling out the planet’s doom. Then you toss it in the recycle bin. “What a waste of paper.” You think. But is it really a waste of paper? Sure, plenty of people did exactly what you did. But how many donated to the cause? How many became volunteers that day? Analog marketing and online marketing follow similar rules. It’s just that one deals in electrons and the other in recycled trees. Here’s why analog marketing tactics are still effective in
Source: showmoney

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