Shifting Shopping Trends Push Retailers to Rethink Marketing


Shopping trends are expanding as the pandemic’s effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and access to product sampling.
Source: https://www.ecommercetimes.com/perl/syndication/rssfull.pl

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