Switchboard is not a new ID solution. It’s an attempt to make different ID solutions play nice together. Please visit Marketing Land for the full article. Source: http://feeds.marketingland.com/mktingland More from my sitemParticle’s new API could help marketers with “anonymous user” dataUsing AI to replace cookies with contextWhat is identity resolution?Why MediaMath ‘unjoined’ the Ad ID ConsortiumLitmus adds integrations with cloud solutions, enhances privacyLow-code blockchain platform announced at Salesforce TrailheaDX 2019 Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Pinterest (Opens in new window) Related