Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations

Local businesses advertising on the platform can bring customers to their front door with programmatic placements and richer analytics that include real-time insights.

The post Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations appeared first on…

Please visit Marketing Land for the full article.


Source: http://feeds.marketingland.com/mktingland

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